B2B Digital Marketing Strategy
Why GDPR Is An Opportunity for B2B Marketers
With the start of the new year rapidly approaching, the atmosphere is filled with optimism and new opportunities. However, while everyone else makes their lists of new year’s resolutions, many marketers are most likely contemplating the effects of the impending GDPR.
Why your target market definition is wasting your marketing budget
What’s your target market? It’s a pretty crucial question to be able to answer. If you know the answer, great. If you don’t know the answer, you need to. But, on the flip side if you do have an answer there is a right answer and a wrong answer. Having asked that question a lot,…
The Most Common Marketing Mistakes
That Could be Costing Your Company Money People all around the world are familiar with Apple. As of 2016, Apple had sold over one billion iPhones worldwide. In fact, you might even be reading this article on a smartphone right now. I bet you didn’t know that one of the co-creators of the famous brand,…
