10 Reasons Why Customers
Choose Gripped.
We’re pretty confident that there are more than ten reasons. But, based on what our customers tell us here are the top reasons why B2B SaaS, tech and IT businesses choose Gripped to deliver digital sales and marketing.
Our personal approach to marketing
1. We love data, but results more.
We love data, KPI’s and metrics. They’re the only thing that tells us if we’re going in the right direction and we obsess over them. We’re results oriented. But, all the attribution in the world is meaningless unless that lead turns into a customer. We've got our eyes on the prize.
2. Agency by name. Internal by nature.
We understand internal politics, decision making processes and our place in helping navigate them.
3. No hiding places.
We don’t hide. Conversations with us are open, honest and direct. If things aren’t working, we discuss why, make suggestions and change things up.
Our experience and insights
4. Real world experience.
We’ve come across every model and market within SaaS, tech and IT, so you don’t need to spend hours educating us on the intricacies of how you win and deliver services to your customers. It helps to understand what you’re marketing, how it’s being developed and delivered and where it sits in the market.
5. We’re marketers who understand sales.
We understand the sales process. Marketing is a practical pursuit that supports sales outcomes. We’re not the colouring-in department.
6. We don’t sound like marketers.
Because we aren’t just that, we're so much more. We have a broad understanding of the full go-to-market gamut, encompassing sales, product & marketing. We’re acutely aware that we need to be in harmony to supercharge growth.
Our technical expertise
7. Digital first. And always.
Buyers want to educate themselves and make decisions their way. They do that online and through ever evolving channels. Our approach is deeply rooted in this philosophy. We use digital channels to test, learn and continually evolve our approach.
8. Martech & media agnostic.
Too much capital ends up in the pockets of a few large global businesses. And, we’d like to change that. We have some favoured paid media and martech platforms, but we don’t cosy up to anyone and we don’t let any existing choices you’ve made get in the way.
9. Technical, but not hacking.
We believe in building something that works today and continues into the future. There are no cheat codes to growth. You can’t hack your way to success. We’re serious, grown up sales and marketing professionals.
10. Big insights, rapid iterations.
We work agile, more like a development team than a marketing department. Like any slick dev team we run lean, start with MVPs and deliver value from hour 1. We build and iterate from there. We’re a focussed and flexible team and can turn on a dime if you decide to pivot.
B2B companies change for the better with Gripped.
Undo
Evan Leek | Head of Marketing
"Digital marketing is getting more nuanced and personal. Having a partner to help make what can easily become a very complicated process easy is invaluable, and that's Gripped. An invaluable partner for digital marketing."
IPV
Martin Coles | VP Marketing
"From strategy to execution Gripped deliver. Our visit-to-lead ratio improved to 12:1. Really. Take a moment to think about that... We had to take on a whole new sales team to deal with the volume."
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your business
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